Many authors just blog about whatever they’re working on, their cat or dog or the summer trip they took. This is fine of course, but…if you want to use your blog as a showcase for both your books and your author brand, there is a better way. Here are four things you can start doing today to increase traffic to your author blog.
1. Use several graphics for each post. Most blog owners use a photo here or a photo there not realizing that these photos and other graphics can actually increase the traffic to their blogs.
2. Make the first graphic a graphic with the title of your blog post. This makes it uber easy for readers to pin the graphic to Pinterest and be able to see and remember what your article is about! Oh, and sharing it on Twitter, FB and Google+ just adding this graphic can increase your traffic exponentially!
3. Add your website address to every single graphic, stock photo, or vector or clip art that you’re using. (Remember to only use royalty free graphics and stock photos, or ones in the public domain.)
4. Use these same graphics on a Pinterest board, on FB, …
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