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Monthly Archives: April 2019

5 Reasons Authors Should Review Other Author’s Books

Many authors believe that other authors should not review books, and I’ve even seen a few review places not accept reviewers that were authors. It’s weird in my opinion because reviewing your fellow author’s books if done correctly, meaning you’re honest, you say both what you like, as well as, what you didn’t like if there was anything, and you’re fair, meaning you don’t use writing reviews as a way to “eliminate the competition.” Now this is of course the worst-case scenario but most of us who are authors have seen it at least once in our careers. The author who has low self-esteem and decides to use reviewing as a way to knock down other authors metaphorically speaking. As long as you don’t do that, then I don’t see any reason authors can’t review other author’s works, and I in fact encourage it.

Here are the reasons why:

1. Sometimes, authors are so appreciative they do a reciprocal review of one of your books, and then share them with their own readers and fans.

2. It fosters good will among authors, and can lead to extra promotion.

3. It gives you something to blog about. That’s huge in my …

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7 Things Authors Need in Their Virtual Media Kits

Most of us have heard of a media kit. I mean what reader hasn’t gone to her favorite big-name author’s website and looked at the media kit? I’ll bet you have! Here’s the thing, though. Publishing has changed drastically in the last five years and much of what we do as authors is virtually. It’s no different for your media kit. Every author’s website should have one, even if you have only published one book. Media kits make it super easy when you’re doing blog tours to have all of your information in one place and ready to send to blogs. This is especially helpful when you’re doing an Author Spotlight or Book Spotlight tour.

So just what should be in your virtual media kit?

1. Your author photo.
Got mine right HERE!

2. Your latest book covers in

200×300 size.
Got them all, but the latest are The Princess and The Lord, Book

7 and 8 of the Virtus Saga, and you can download them by clicking on the titles.

3. Your author bio.
I definitely have that, just click HERE to read it.

4. An excerpt from your latest release.
Uh, I got plenty of …

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5 Tips for How Authors Can Best Use Google

If you’re like me, you’re probably wondering how you can possibly fit one more social media thing on your busy marketing calendar. After all, isn’t Facebook, Twitter and LinkedIn enough? I know I used to think “enough already!” It’s an unfortunate fact that most of us are so linked in to our computers and the internet these days that we’re probably looking for a way to spend less time on the computer rather than more. So the idea of one more social marketing network to be aware of and use to market our books is just one more too many. That’s what I used to think anyway. That is until I realized one fact, and this is a fact that bypasses Twitter, FB, and even LinkedIn. I’ll bet you’re wondering what it is. Well, it’s this teensy tiny little fact that makes Google+ different than just about every other social marketing tool out there; what you post on Google+ shows up in the results on Google’s search engine. So, if you’re key word, hash tag (yes, you can use those on Google+ too) and even slightly marketing savvy, then you can save a lot of time and energy if you …

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